How Much Formula Does A 2 Month Old Need Top Tips For Top Web Design

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Top Tips For Top Web Design

Launching a website is fun and can be rewarding. A well-designed site can have a positive impact on your business, with internet marketing boosting the economy in another way. Creating a website can be a daunting task, with so many options to choose from and so much jargon to filter through. This article aims to help you plan your new website quickly and easily.

1. Set your goals

The first step in planning your website is so simple it’s often overlooked: set clear goals for what you want your website to achieve.

This could be generating sales leads, selling products, or anything else you can think of. Whatever it is, boil it down to one mission statement. Try to balance your goals, too. How many questions will you get? What will the return be in each of the first three years?

2. Establish a budget

You can build a simple website or blog for free these days, while big companies are pumping millions into their online presence. How much should you spend?

Let’s say you have an income of 100,000 and you want to invest 8% to give an annual marketing budget of 8000. If you are an online business you can choose to invest all of this on the web, if not choose the right amount. .

In the movie “Field of Dreams” you may have heard the quote “If you build it, it will come”. This may be true for baseball, but not for new websites that require a lot of effort and investment in post-launch marketing to be successful. Consider dedicating up to 50% of your web budget not to the website itself, but to marketing it once it’s live.

3. Request a quote

Assuming you want to hire professionals to design your website, the next step is to get quotes. Write a document detailing what you want the website to achieve, what it will do, who the target audience will be, and the timescale for completion. You can include your expectations for training, support, and hosting. This document is known as a ‘request for proposal’ or RFP.

Send an RFP document to web development companies and they should send you back a detailed proposal with full cost. Remember, the more information you can provide in the RFP, the more accurate the quote you will get.

4. Creating Content

There is an old saying on the web that “content is king”. No matter how beautiful the design, the quality and usefulness of the copy, images and other media are critical to the success of your website.

If you struggle with transcription, consider using a professional copywriter. Choosing photos is harder than it sounds, and is best left to a professional designer.

It is worth getting started on website content as soon as possible so it is ready to load the website and make the whole project go smoothly and quickly.

5. Living

Once your website is live and submitted to the search engines, don’t expect overnight success as it can take months to appear on the results pages.

Your web developer can install Google Analytics or a similar analytics package so you can track information about your visitors and how they find your website. You can use ‘goals’ in Google Analytics to track exactly where purchases or sales lead to conversions.

You will also need to market your new website, perhaps using social media tools such as Facebook and Twitter, search engine optimization (SEO), pay-per-click-adverts, or email marketing.

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