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Born to Win by Zig Ziglar and Tom Ziglar – Book Review
Summary of Content:
This is the latest book by Zig Ziglar and his son Tom Ziglar, the veteran salesman and motivational speaker and author. Tom is now the CEO of the empire his father has built over the past four decades.
born to win It is divided into three parts: Planning to Win, Preparing to Win, and Expecting to Win.
in Chapter 1 Planning to Win There is an extensive discussion of developing your vision of where you want to go or what you want to achieve, and then how to set realistic and useful goals and implement them. Ziglar focuses on the importance of our Desire to achieve our goals. It echoes the work of Napoleon Hill and others who have written about the critical importance of having vision and desire. He also discusses six qualities he finds necessary to earn: honesty, character, faith, integrity, love, and loyalty.
in Chapter 2 Preparing to Win It’s about preparing yourself to win. It’s about acquiring the knowledge, skills and experience you need to be successful. This includes developing the disciplines needed to win and the need to associate with the right kind of people who will help and inspire you.
in Chapter 3 waiting to win You learn that worry is a fruitless and destructive emotion that we must overcome. Here you see the logical extension of the work done in Chapters 1 and 2 to condition your mind with the right attitudes and expectations. Here you learn the self-defeating thought that you must banish from your mind.
As with all good achievement literature, you will find nothing magical or “new” in this book. It is a distillation of the best of what has been written about success, but presented through the unique lens of both the author’s experience and thoughts. Through their own life experiences and the life experiences of others they work with, they saw what worked and how it worked, and shared it with the reader.
Throughout the book, Ziglar emphasizes the importance of maintaining balance in our lives. This includes giving adequate attention to our spiritual, physical, and emotional needs. It deeply values family and friends and teaches that success in these areas is meaningless without investing time and effort. As she observed, there is nothing more pathetic than a rich man without family and friends.
Ziglar places more emphasis on spiritual growth than many successful writers. He is a devout Christian and discusses how his faith changed his life and the vital role it played in winning. It does not suggest that you need to be a Christian, but that you need to nurture that spiritual need to thrive, no matter what you believe in.
The book discusses motivation. He observes that motivation is as important as food. People criticize motivational speakers like Ziglar because they say motivational work has only a short-term effect. Ziglar points out that a meal is only a short-term effect. Just as we must eat every day to stay healthy, we must seek motivation every day to stay motivated and win. I’ve never seen a better explanation for the importance of constant motivation to feed our souls.
For Zig and his son Tom, success in life must be a holistic and ongoing work. No one really reaches the top, they just keep getting closer. “Winning” for Ziegler means realizing satisfaction and success in this process.
This book is very helpful for anyone who aspires to be successful in life, business or any other worthwhile purpose. You will learn from this and be motivated. You will get stronger every time you read it again.
It’s very well written. Written in a well-organized and easy-to-follow style. They use good illustrations and examples to illustrate the principles they teach.
Notes on the Authors:
Zig Ziglar is a master motivator who has spoken to millions of people around the world and has published 29 books and numerous digital products. He has worked with six US Presidents, world leaders and many Fortune 500 companies.
Zig’s son, Tom Ziglar, is the CEO of Ziglar, Inc. and has worked for many years to get his father’s message to the people. He worked especially hard to carry this message to third world countries.
Three Great Ideas You Can Use:
1. “You can have anything you want in life if you help enough others get what they want.” – Zig Ziglar. This has been Mr. Ziglar’s mission and mantra for decades. He has proven this to be true with his own experience.
2. Remember Frank Outlaw’s formula: Be mindful of your thoughts; they become words. Be carefull on your words; they become action. Be mindful of your actions; they become a habit. Pay attention to your habits; they become characters. Pay attention to your character; because it becomes your destiny.
3. “It’s about being born to win, planning, preparing, and expecting to win. It’s also about being the best you can be, no matter what your job or profession is”.
Born To Win, by Zig Ziglar and Tom Ziglar
Copyright 2012 Zig Ziglar
Available as a Kindle book.
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