Is It Okay To Supplement With Formula At Night Copywriting Secrets – 2 Headline Mistakes and How to Fix Them, Now

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Copywriting Secrets – 2 Headline Mistakes and How to Fix Them, Now

Write a good headline and you’re on your way to developing an ad or sales letter that can last forever, change your life. That’s because being able to get someone’s attention is very important when it comes to marketing. A good headline can, and will, make or break you.

After all, even the best copy in the world will never be read, if the headline isn’t strong enough to attract your customers in the first place. So today I’m going to give you two VERY simple concepts to keep in mind when writing headlines.

In fact, if you want, you can use nothing else than these two ideas as your main writing strategies for the rest of your life, you will be set.

Are you ready?

Okay, let’s go.

First, above all else, your headline should give your customer what they really want. You have to understand exactly what your customer wants, and then you have to appeal to their interest.

And remember, you don’t need a long-winded headline to get your customer’s attention. For example, let’s look at these:

Bass fishing?

End Back Pain…Forever!

Retire at 59 and live richly for the next 30 years!

Travel to Europe This Summer for Less Than You Think!

Triple your Power Level!

Add 75 Pounds to Your Bench Press in 30 Days or Less!

Do you see where I’m going with this?

Well, see, it’s all about understanding what your customers’ interests are.

Now the next thing you can do is give people news about what they want to buy. Everyone loves news, and that’s because it’s the most up-to-date information you can get.

So using the topics we’ve already discussed, let’s look at how you can add a news section to them:

The Hot New “Go-Getter” Lure, Catches Bass Morning … Day … And Night!

The new “No Risk” formula for retirement at 59: Are you eligible?

Now Holidays in Europe: “Backroads to Luxury” Found!

A new Scientific breakthrough triples your Power Level!

This amazing new supplement adds 75 pounds to your bench press in 30 days or less.

See how it works?

And yes, you’re probably thinking, “Boy, he uses the word “New” a lot,” and you’re right. But there’s a reason: people like new things. Like I said, it’s the foundation of the news, and frankly, it’s probably all the success behind the Internet itself.

But that’s another topic for another day. For now, keep these two ideas in mind, the next time you try to attract someone’s attention. When you can do this, marketing becomes fun… it doesn’t work.

Now go sell something, Craig Garber

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