Is Store Brand Formula The Same As Name Brand Tips for Finding a Good Beauty Brand Name

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Tips for Finding a Good Beauty Brand Name

When it comes to brand names, it should be as descriptive as possible in 1-2 words. With aesthetic features, the name should be able to give an identity to your products. If the name fits well with your beauty business, it can make an impact in the market. Choosing a brand name should be the first task after building a business because this name will put you on the map.

So, spin the wheels in your mind to come up with a name that represents your brand. Confused, read on for friendly tips to help you come up with a beauty brand name.

Beauty Brand Personality

Before you decide on a name, it’s good to know the personality of your beauty brand. Because you’ll want to have a name that matches your brand’s personality.

  • science- Other beauty brands are all about treating the skin and keeping it healthy by using dermatologist-approved formulas. Such brands can gain consumer trust because people trust science. Beauty brands like these often have names that use words like derma, formula or clinic, etc.
  • advanced- These companies want to make their customers feel comfortable; thus, they try to make their products and designs more creative. Such brands have many options when it comes to brand names. Most of them go to French sounding words or personal names and puns.
  • Affordable/Reasonable- These features all need to be simple and affordable. They make products with 2-in-1 benefits. These brands are readily available at grocery and drug stores. Their names give the impression of simplicity without complications.
  • Natural/pure- Such companies promote health, wellness and sustainability. So, these brands like to put their branding work in their names. Their names are descriptive categories. Meaningful words.
  • Charming, playful, or crude- Beauty companies with such personalities tend to be trendy brands that are always coming up with new eye-catching products. They often use bold and clever words, add pops of color to their brand names and use stylish fonts to show their personality.

Tips for Finding the Right Beauty Brand

Once you know your beauty brand personality, use that to find the right brand name.

Match the Name and Brand

If the name can reflect the personality and nature of your beauty brand, customers will relate to the names easily. They will associate with the brand and will like to use it.

Keep it simple

Even if the products are high quality and sophisticated, going for words that are difficult to spell or pronounce can make it difficult for customers to remember them. And you will probably lose them to your competitors.

Translation

Looking for clever words and using different languages ​​is a good idea as the word will stand out. It should not offend people. But before you finalize the name, be sure to check the meaning in different languages ​​when expanding your name around the world.

Check availability

With such a large industry, the name you choose may already be taken by a company in some part of the world. So to avoid trademark and copyright issues, carefully check the existence of the brand name. Also, you will have no problem hosting social media and web sites if the names are unique.

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